SimilarTech Blog

The official blog of SimilarTech, the prospecting and lead generation platform based on business intelligence data and websites' technology stack profiling.

How to Leverage Data to Better Prospect Your Clients

Hunting for prospects and chasing down new leads gets a whole new meaning in the competitive landscape of B2B sales. With the world being more...

Creating Your Prospect Fit Matrix

Traditionally, prospecting represents one of the biggest struggles for salespeople. A poor prospecting process loses prospects in the sales...

How to Build A Winning Prospect List

So you’ve come up with a neat introduction email and an engaging cold-call pitch, but there’s one problem: whom do you contact and how? The entire...

When support for Magento1 ends, will you be ready?

Magento1, the eCommerce software and platform whose clients include media giants like NYTimes.com and TimeOut.com as well as eCommerce players...

Are content recommendation engines doomed?

According to a recent article by the New York Times, publishers are re-thinking ‘around the web ads’ because they can lead to questionable...

Can today's CMOs keep up with all the new marketing tools and platforms?

In 2011, Scott Brinker of ChriefMartech decided to create an infographic to help marketers understand the marketing technology landscape. Within...

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